Case Study / AR Game
Role / UX, UI, Branding
Bears AR Fun is a hide-and-seek augmented reality experience made for young kids to play with family and friends. This app gives kids a chance to create and draw their own bear. In the AR environment, kids feel like they are playing in a real environment, but with make-believe friends. The more they play, the more levels and items that will be unlocked.
Nowadays, about 98% of parents have one smart device or more than one, and about 88% of parent let kids play with their smart device. There are many app and games on the market, but what really help the child grow and develop become a problem.
This game brings a creative process into a mash of real-world experience and augmented reality experience for young kids. Encourage kids to create their own character within the game can help them develop a creative mind, playing video games can sharpen a child’s mind. This game will bring kids together and play in the same environment. So, there won’t be a problem playing with strangers and don’t have to play alone. It can also challenge the kids to draw more when seeing their friend’s drawing.
From Playing with other kids promote social skills and help kids learn how to negotiate, cooperate, and share. There are study show video games makes a child’s brain sharper. Encourage kids to be creative can help them develop a more artistic way of thinking, challenge them to think more. Smart tablets have become more popular in preschool and early-years learning.
Audrey
Age: 9
Occupation: Elementary School
Location: Vienna, VA
Technology: iPad, iPhone 7 plus (Owned by Parents)
Task
Finding friend’s bear in AR environment.
Welcome Page
Theme Page
Players
Game View
Game View
Game View
Main Testing Result
Task 1: Sign Up
Make it simple for the kids, just a name to create an account.
Task 2: Create a Bear
Use color and symbols can be a better guide for the kids.
Task 3: Hide the Bear
A tutorial and voice over to show how to hide the bear and others.
